You are a start-up and need support
Biotech and Biopharma are trendy topics and often raise high expectations when it comes to commercialization of brilliant ideas.
Unfortunately, as brilliant as your concept may be, turning it into a start-up can be complicated, but turning into a successful company is even more of a challenge!
Without appropriate knowledge in business, marketing and finance, your idea may live and die on the bench rather than making it to market. We provide strategic advice, technical expertise and business insights to help you turn concepts into tangible products.
Our five-stage approach allows faster and cost-efficient delivery of innovation projects, to help you go from idea generation and lab scale to industrial products and market launch.
Market analysis and Business model definition
Moving from early ideation stages to concrete value propositions.
Market research and landscaping through desk analysis and intelligence marketing.
Evaluation of potential restriction to market entrance and strategy to overcome it (IP, FTP…).
Business model proposition and financial viability assessment and top line market strategy.
Funding and investor scouting
Business and financial plan creation.
Initial capital requirement.
Search for private and/or institutional investors.
Help in pitching to investors.
Company structuration and incorporation
Assess need of company resources from early to developed stages.
Define and implement optimal company structure. Scale structure according to business needs and maximize efficiency.
Create appropriate work process
Assist in incorporation process
Product/ services development and launch plan
Create realistic product and service development plan.
Implement iterative learning plan for product improvement.
Prioritization of projects according to commercial potential.
Product manufacturing strategy.
Market launch strategy and plan.
Marketing and Sales strategy
Define business objectives and direction which the sales and marketing strategies are supporting.
Define the positioning of the company within the marketplace.
Perform a Competitor Overview and SWOT.
Outline broad strategic marketing framework, including identification of key marketing channels, objective behind their use and integration between them.
Develop marketing plan, to align with sales activities and overall business objectives.
Develop sales strategy B2B, B2C, direct Sales and distribution network.
Develop price management strategy and process.